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Five steps you can take to build better DEI outcomes with data

To create an organisation that hires and promotes everyone equitably, and has a diverse representation of people, you must confront uncomfortable truths – and have the confidence to employ compassionate solutions. The path to meaningful change cannot be done without data. Data allow us to clearly diagnose issues in a company, and also, just as importantly, to measure what is working. Without data-backed accountability,  it’s unlikely that much will change.

The good news is that, these days, most organisations believe that diverse teams are beneficial to business outcomes, innovation, customer loyalty and employee trust. The better your team represents its customers, the fewer blind spots you’ll have when it comes to meeting customer needs. 

The biggest challenge is not often not around intention, but rather diagnosing what is happening inside an organisation. The reasons contributing to bias are often numerous and complex, like company history, systemic racism and sexism, leaving decisions to ‘gut feelings’, and well-intentioned directives to hire based on “culture fit” that only result in more homogenous teams. 

This is where data are so powerful. 

Data help us look at the facts objectively, and while we might “feel” we hire fairly, it is impossible for a human to hire without bias. Data allow organisations to have an honest look at where they are falling short, assess how specific groups are not being treated equally, and address these issues before churn becomes an issue.

Here are five things you need to be doing to help data drive better Diversity, Equity and Inclusion (DEI) in your organisation.

1. Identify what data you need

In order to measure and track your progress on DEI you need to look at what current data you have and identify any data gaps. This is more than just identifying the demographics of who you have historically hired. For example, of the women you hired recently, do you know what percentage were represented in applying for a job versus landing a job? If 70% of people applying for the job are women, and 30% are only getting jobs, you need to identify where in the funnel there is a drop-off. 

Note: There are sensitivities and legalities to collecting data around demographics and there are differing laws within countries about how you can do this. 

Sapia’s reporting dashboard DiscoverInsights (Di) takes that worry away and gives you all the real-time metrics needed, and can instantly fill any data gaps you have. Candidates are never asked a personal or intrusive question and this data is not used in vetting candidates (keeping it blind and equatable.)

2. Track leading indicators on inclusion

When hiring managers complain that they only had men applying for a role, or that there wasn’t any representation of Indigenous peoples, or that no one under 40 applied, they are talking about lagging indicators on inclusion. These point to issues in a hiring process that is not inclusive. Leading indicators might be a real-time analysis of the demographics of applicants so that hiring managers can change their approach quickly.

DiscoverInsights (Di) also reduces the the risk of lag indicators on DEI, by giving you real-time lead indicators so you can instantly assess the inclusiveness of your approach to hiring. 

3. Having one single source of truth on DEI

The data and platform you are using to track metrics and assess your progress needs to be agreed on from the outset, and should become your single source of truth. This is an important part of keeping everyone accountable (improving DEI is the responsibility of everyone in a company.) This should be a platform that cannot be used to present a desired outcome, but rather it should aim to be a robust fact-driven dataset that shines a light on issues. Identifying problems is the only way an organisation can address them. 

4. Be transparent about your DEI results

Building trust among your employees on issues around DEI is foundational to the success of your initiatives. Be transparent about your findings, even if they feel uncomfortable. Part of what makes successful DEI measures is the leadership shown by the C-suite in acknowledging faults, identifying how they will be addressed, and making themselves accountable to employees on delivering these changes.

5. Keep iterating on your DEI strategy

This is being accountable. Measure where you are at on DEI, learn from it, and set on improving on where you are. Then do it again. This is where the power of data really lies: By trying initiatives and testing what is working, and then measuring the outcomes, you can iterate quickly when no headway is being made. This takes all the guesswork out of whether there is improvement or not.

We have helped scores of the world’s biggest and best companies implement, track, and achieve their DEI goals. To find out more, check out our guide on data, equity and inclusion.


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Sapia.ai Wrapped 2024

It’s been a year of Big Moves at Sapia.ai. From welcoming groundbreaking brands to achieving incredible milestones in our product innovation and scale, we’re pushing the boundaries of what’s possible in hiring.

And we’re just getting started 🚀

Take a look at the highlights of 2024 

All-in-one hiring platform
This year, with the addition of Live Interview, we’re proud to say our platform now covers screening, assessing and scheduling.
It’s an all-in-one volume hiring platform that enables our customers to deliver a world-leading experience from application through to offer.

Supercharging hiring efficiency
Every 15 seconds, a candidate is interviewed with Sapia.ai.
This year, we’ve saved hiring managers and recruiters hours of precious time that can now be used for higher-value tasks. 

See why our users love us 

Giving candidates the best experience
Our platform allows candidates to be their best selves, so our customers can find the people that truly belong with them. They’re proud to use a technology that’s changing hiring, for good.

Share the candidate love

Leading the way in AI for hiring 

We’ve continued to push the boundaries in leveraging ethical AI for hiring, with new products on the way for Coaching, Internal Mobility & Interview Builders. 

Join us in celebrating an incredible 2024

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Situational Judgement Tests vs. AI Chat Interviews: A Modern Perspective on Candidate Assessment

Choosing the right tool for assessing candidates can be challenging. For years, situational judgement tests (SJTs) have been a common choice for evaluating behaviour and decision-making skills. However, they come with limitations that can make the hiring process less effective and less inclusive.

AI-enabled chat-based interviews, such as Sapia.ai, provide organisations with a modern alternative. They focus on understanding candidates as individuals and creating a hiring experience that is both fair and insightful while enabling efficient screening and selection. 

This shift raises important questions: Are SJTs still a tool that should be considered for volume hiring? And what do AI assessments offer in comparison?

1. The Static Nature of SJTs

Traditional SJTs use predefined multiple-choice questions to assess behavioural tendencies and situational knowledge. While useful for screening, these static frameworks lack the flexibility to adapt based on real-world performance data or evolving role requirements. 

Once created, SJTs don’t adapt to new data or evolving organisational needs. They rely on fixed scenarios and responses that may not fully reflect the dynamic realities of modern workplaces, and as a result, their relevance may diminish over time.

AI-enabled chat interviews, on the other hand, are inherently adaptive. Using machine learning, these tools can continuously refine their models based on feedback from real-world outcomes such as hiring or turnover data. This ability to evolve ensures the assessments align with organisations’ needs.

2. Richer Data Through Open-Ended Responses

One of the main critiques of SJTs is their reliance on multiple-choice responses. While structured and straightforward, these options may not capture the full scope of a candidate’s thinking, communication skills, or problem-solving ability. The approach is often limiting, reducing complex human behaviour to a few predefined choices.

AI-enabled chat interviews work more holistically and dynamically. These tools provide a more complete picture of a person by allowing candidates to answer questions in their own words. Natural language processing (NLP) analyses their responses, offering insights into personality traits, communication skills, and behavioural tendencies. This open-ended format lets candidates express themselves authentically, giving employers a deeper understanding of their potential.

3. The Candidate Experience: Stressful or Supportive?

SJTs often include time constraints and rigid formats, which can create pressure for candidates. This is especially true when candidates feel forced to choose options that don’t fully reflect how they would actually behave. The process can feel impersonal, even transactional.

In contrast, chat-based interviews are designed to be conversational and low-pressure for candidates. By removing time limits and adopting a familiar chat interface, these tools help candidates feel more at ease. They also frequently include personalised feedback, turning the assessment into a valuable experience for the candidate, not just the employer.

4. Addressing Bias and Fairness

Traditional SJTs are prone to transparency issues, as candidates can often identify and select the “best practice” answers without revealing their true tendencies. Additionally, static test designs can unintentionally embed bias; due to the nature of the timed test, SJTs have been found to disadvantage some groups. 

AI chat interviews, when developed ethically within a framework like Sapia.ai’s FAIR Hiring Framework, eliminate explicit bias by relying solely on the content of a candidate’s responses. Their machine learning models are continuously validated for fairness, ensuring that hiring decisions are free from subjective judgments or irrelevant demographic factors.

5. An Assessment That Improves Over Time

Workplaces are constantly changing, and hiring tools need to keep up. SJTs’ fixed nature can make them less effective as roles evolve or organizational priorities shift. They provide a snapshot but not a dynamic view of what’s needed.

AI-enabled chat interviews are built to adapt. With feedback loops and continuous learning, they incorporate real-world hiring outcomes—like retention and performance data—into their models. This ensures that assessments stay relevant and effective over time.

Rethinking Candidate Assessment

As hiring demands grow more complex, so does the need for tools that can capture the whole person, not just their response to hypothetical scenarios. While SJTs have played an important role in hiring practices, they are increasingly being replaced by tools like AI-enabled chat interviews.

These modern approaches provide richer data, adapt to changing needs, and create a richer and more engaging experience for candidates. Perhaps most importantly, they emphasise fairness and inclusivity, aligning with the growing demand for unbiased hiring practices.

For organisations evaluating their assessment tools, the question isn’t just which method is “better.” Understanding the specific needs of your roles, teams, and candidates will help you  choose tools that help you make decisions that are both informed and equitable.

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Keeping Interviews Real with Next-Gen AI Detection

It’s our firm belief that AI should empower, not overshadow, human potential. While AI tools like ChatGPT are brilliant at assisting us with day-to-day tasks and improving our work efficiency, employers are increasingly concerned that they’re holding candidates back from revealing their true, authentic selves in online interviews.  

As an assessment technology provider, we are responsible for ensuring the authenticity and integrity of our platform. That’s why we’re thrilled to unveil the latest upgrade to our flagship Chat Interview: the AI-Generated Content Detector 2.0. With groundbreaking accuracy and a candidate-friendly design, this innovation reinforces our mission to build ethical AI for hiring that people love.

Artificially Generated Content (AGC) is content created by an AI tool, such as ChatGPT, Claude, or Pi. We initially rolled out the first version of our AGC detector last year and have continued to improve it as our data set has grown and these AI tools have evolved.

What’s New?

Our updated AGC Detector 2.0 achieves an impressive 98% detection rate for AI-assisted responses, with a false positive rate of just 1%. This gives organisations peace of mind that they’re getting the most authentic assessment of every candidate. 

This cutting-edge system builds on Sapia.ai’s proprietary dataset of over 2 billion words, derived from more than 20 million interview question-answer pairs spanning diverse roles, industries, and regions. It’s trained on real-world data collected before and after the release of tools like ChatGPT, ensuring it remains robust and reliable even as AI tools evolve.

The Challenge of AI in Chat-based Interviews

Our data shows that around 8% of candidates use tools like GPT-4 to generate responses for three or more interview questions. While these tools may offer a quick way for candidates to complete their interview, they can inadvertently hide a person’s true personality and potential – qualities our customers are most interested in understanding through our platform. In fact, research from Sapia Labs shows that these tools have their own personality traits, which may be quite different from the candidate applying for the role. 

For Candidates: Enabling Authenticity

When a response is flagged as potentially AI-generated, the system doesn’t disqualify candidates. Instead, a real-time warning pops up, allowing them to revise their answers or submit them as-is. This ensures that candidates are encouraged to present themselves authentically, reflecting their unique communication styles and sharing their genuine experiences. 

For Hiring Teams: Actionable Insights

Responses flagged as AI-generated are highlighted in the candidate’s Talent Insights profile, accessible via Sapia.ai’s Talent Hub or ATS integrations. These insights give hiring teams the transparency to make informed decisions, fostering trust while accelerating hiring timelines. 

Built on Unmatched AI Interview Expertise

“Our detection model’s strength lies in its foundation of real-world interview data collected from diverse roles and regions,” says Dr Buddhi Jayatilleke, Sapia.ai’s Chief Data Scientist. This depth of understanding enables the AGC Detector to maintain its industry-leading accuracy – even when candidates subtly modify AI-generated answers to appear more human.

Why This Matters

The AGC Detector 2.0 embodies Sapia.ai’s commitment to ethical AI that amplifies human potential. As our CEO Barb Hyman explains:

“The hiring landscape has fundamentally changed since ChatGPT, but our commitment remains clear: AI should amplify human potential, not penalise it. This breakthrough fosters authentic hiring conversations. Our real-time warning system helps candidates make better choices and gives enterprises confidence in their selection decisions.”

Testing and Validation of the AGC Detector 2.0 

The new detector has been rigorously tested on over 25,000 interview responses generated by humans and leading AI models like GPT-4, Claude-3.5, and Llama-3. The results speak for themselves, reinforcing the reliability and fairness of this game-changing technology.

Fairness & Transparency in AI-Enabled Hiring

By detecting AI-generated content while allowing candidates to correct their responses, our AGC Detector 2.0 ensures every applicant has the chance to put their best, most authentic foot forward when applying for a role powered by Sapia.ai. For enterprises, it provides confidence in the integrity of their hiring decisions and ensures they’re connecting with real candidates at scale.

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