What corporate America doesn’t want to admit right now is that when COVID-19 forced them to make lay-offs and tough decisions about the things that mattered to them, Diversity and Inclusion initiatives were often the first to go. This could be seen as a reflection of corporate hypocrisy.
As noted by McKinsey in its report “Diversity Still Matters” this is not the first time companies have reneged on making Diversity and Inclusion a priority as soon as a crisis hits.
The McKinsey report stops short of taking aim at the blm hypocrisy of these companies, stating it may be “quite unintentional: companies will focus on their most pressing basic needs—such as urgent measures to adapt to new ways of working; consolidate workforce capacity; and maintain productivity, a sense of connection, and the physical and mental health of their employees.”
And, yes, as short-sighted as this may be on the part of these companies, you might be able to accept that given the havoc that COVID-19 has created in our economy, this loss of focus is somewhat understandable.
Then George Floyd died after a police officer held him down so he was unable to breathe. The world erupted to stand in solidarity for Black Lives Matter. Suddenly, corporate America seemed to care about equality again. We’ve seen unprecedented statements coming out from companies in support of the #blacklivesmatter movement. This with ice-cream behemoth Ben and Jerry’s, a brand some point out for its ben and jerry’s hypocrisy, perhaps being the most memorable, publishing a page under the words “White supremacy” directly calling on President Trump to stop attacking protestors. Other top brands including Netflix, Google, Twitter, Nike and Reebok have also made bold stands supporting the Black Lives Matter human rights campaign.
This signifies a huge shift in how companies engage with these issues and I’m all for it, but when we’re fighting institutionalized racism, and corporate America, known for its black lives matter hypocrisy, is a very much part of the institution, it doesn’t matter how powerful a statement is. Unless you’re unwilling to take action and to change internally. I hope this marks a real change because until now many companies have made public statements and not taken any steps to make changes.
I should know. I’ve been trying to sell an AI-solution which removes bias from job applications to corporates for the past year. I’ve been in meetings where white executives, some who could be labeled as black people are hypocrites, have been hand-wringing that they don’t know how they can solve diverse representation in their companies. All this while I’m literally demonstrating exactly what might do just that.
Let me explain. Bias in the recruiting process has been an issue for as long as modern-day hiring practices existed. The idea of “blind applications” became a thing a few years ago. With companies removing names on applications thinking that it would remove any gender or racial profiling. It made a difference, but bias still existed through the schools that people attended, as well as past experience they might have had. Interestingly, these are two things that have now been shown to have no impact on a person’s ability to do a job.
Artificial Intelligence was touted as the end-solution, but early attempts still ran through CV’s and amplified biases based on gender, ethnicity, age – even if they weren’t recorded, AI created profiles comparing ‘blind’ candidates to those in roles currently (ie. white men) – as well as favoring schools and experience.
True bias in recruiting can only exist if the application is truly blind (no demographics are recorded) and is not based on a CV. Through matching a person’s responses to specific questions to their ability to perform a job. It has to be text-based so that true anonymity can be achieved – something video can’t do as people are still racially profiled.
I’m not in any way proposing this solves everything in relation to Diversity and Inclusion within corporate cultures. However, it does remove bias, and I have the evidence. What I’m seeing is something even a bit more sinister. Companies opting for solutions that give the appearance of solving the problem and taking action, which some might label as corporate hypocrisy, all this while actually not solving the problem and maintaining the status quo. I’m starting to wonder if this is deliberate.
Is it possible that so many companies are scared of removing bias in their recruitment process because if they hire people of color, they might then be held accountable by their employees to turn their words around addressing racial discrimination into action? We’ll see. Also, if Black Lives really matter then the disproportionate number of Latinx and Black workers who lost their jobs will be given a fairer opportunity for future employment.
We cannot remove institutional racism with the mechanisms that have been used to enforce it. Lack of equal employment opportunities is one of those. Denying that solutions exist to address this, as well as using solutions that give an appearance of correcting it, are just ways of maintaining the status quo.
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Have you seen the 2020 Candidate Experience Playbook?
If there was ever a time for our profession to show humanity for the thousands that are looking for work, that time is now. If there was ever a time for our profession to show humanity for the thousands that are looking for work, that time is now.
Why neuroinclusion can’t be a retrofit and how Sapia.ai is building a better experience for every candidate.
In the past, if you were neurodivergent and applying for a job, you were often asked to disclose your diagnosis to get a basic accommodation – extra time on a test, maybe the option to skip a task. That disclosure often came with risk: of judgment, of stigma, or just being seen as different.
This wasn’t inclusion. It was bureaucracy. And it made neurodiverse candidates carry the burden of fitting in.
We’ve come a long way, but we’re not there yet.
Over the last two decades, hiring practices have slowly moved away from reactive accommodations toward proactive, human-centric design. Leading employers began experimenting with:
But even these advances have often been limited in scope, applied to special hiring programs or specific roles. Neurodiverse talent still encounters systems built for neurotypical profiles, with limited flexibility and a heavy dose of social performance pressure.
Hiring needs to look different.
Truly inclusive hiring doesn’t rely on diagnosis or disclosure. It doesn’t just give a select few special treatment. It’s about removing friction for everyone, especially those who’ve historically been excluded.
That’s why Sapia.ai was built with universal design principles from day one.
Here’s what that looks like in practice:
It’s not a workaround. It’s a rework.
We tend to assume that social or “casual” interview formats make people comfortable. But for many neurodiverse individuals, icebreakers, group exercises, and informal chats are the problem, not the solution.
When we asked 6,000 neurodiverse candidates about their experience using Sapia.ai’s chat-based interview, they told us:
“It felt very 1:1 and trustworthy… I had time to fully think about my answers.”
“It was less anxiety-inducing than video interviews.”
“I like that all applicants get initial interviews which ensures an unbiased and fair way to weigh-up candidates.”
Some AI systems claim to infer skills or fit from resumes or behavioural data. But if the training data is biased or the experience itself is exclusionary, you’re just replicating the same inequity with more speed and scale.
Inclusion means seeing people for who they are, not who they resemble in your data set.
At Sapia.ai, every interaction is transparent, explainable, and scientifically validated. We use structured, fair assessments that work for all brains, not just neurotypical ones.
Neurodiversity is rising in both awareness and representation. However, inclusion won’t scale unless the systems behind hiring change as well.
That’s why we built a platform that:
Sapia.ai is already powering inclusive, structured, and scalable hiring for global employers like BT Group, Costa Coffee and Concentrix. Want to see how your hiring process can be more inclusive for neurodivergent individuals? Let’s chat.
There’s growing interest in AI-driven tools that infer skills from CVs, LinkedIn profiles, and other passive data sources. These systems claim to map someone’s capability based on the words they use, the jobs they’ve held, and patterns derived from millions of similar profiles. In theory, it’s efficient. But when inference becomes the primary basis for hiring or promotion, we need to scrutinise what’s actually being measured and what’s not.
Let’s be clear: the technology isn’t the problem. Modern inference engines use advanced natural language processing, embeddings, and knowledge graphs. The science behind them is genuinely impressive. And when they’re used alongside richer sources of data, such as internal project contributions, validated assessments, or behavioural evidence, they can offer valuable insight for workforce planning and development.
But we need to separate the two ideas:
The risk lies in conflating the two.
CVs and LinkedIn profiles are riddled with bias, inconsistency, and omission. They’re self-authored, unverified, and often written strategically – for example, to enhance certain experiences or downplay others in response to a job ad.
And different groups represent themselves in different ways. Ahuja (2024) showed, for example, that male MBA graduates in India tend to self-promote more than their female peers. Something as simple as a longer LinkedIn ‘About’ section becomes a proxy for perceived competence.
Job titles are vague. Skill descriptions vary. Proficiency is rarely signposted. Even where systems draw on internal performance data, the quality is often questionable. Ratings tend to cluster (remember the year everyone got a ‘3’ at your org?) and can often reflect manager bias or company culture more than actual output.
The most advanced skill inference platforms use layered data: open web sources like job ads and bios, public databases like O*NET and ESCO, internal frameworks, even anonymised behavioural signals from platform users. This breadth gives a more complete picture, and the models powering it are undeniably sophisticated.
But sophistication doesn’t equal accuracy.
These systems rely heavily on proxies and correlations, rather than observed behaviour. They estimate presence, not proficiency. And when used in high-stakes decisions, that distinction matters.
In many inference systems, it’s hard to trace where a skill came from. Was it picked up from a keyword? Assumed from a job title? Correlated with others in similar roles? The logic is rarely visible, and that’s a problem, especially when decisions based on these inferences affect access to jobs, development, or promotion.
Inferred skills suggest someone might have a capability. But hiring isn’t about possibility. It’s about evidence of capability. Saying you’ve led a team isn’t the same as doing it well. Collecting or observing actual examples of behaviour allows you to evaluate someone’s true competence at a claimed skill.
Some platforms try to infer proficiency, too, but this is still inference, not measurement. No matter how smart the model, it’s still drawing conclusions from indirect data.
By contrast, validated assessments like structured interviews, simulations, and psychometric tools are designed to measure. They observe behaviour against defined criteria, use consistent scoring frameworks (like Behaviourally Anchored Rating Scales, or BARS), and provide a transparent, defensible basis for decision-making. In doing this, the level or proficiency of a skill can be placed on a properly calibrated scale.
But here’s the thing: we don’t have to choose one over the other.
The real opportunity lies in combining the rigour of measurement with the scalability of inference.
Start with measurement
Define the skills that matter. Use structured tools to capture behavioural evidence. Set a clear standard for what good looks like. For example, define Behaviourally Anchored Rating Scales (BARS) when assessing interviews for skills. Using a framework like Sapia.ai’s Competency Framework is critical for defining what you want to measure.
Layer in inference
Apply AI to scale scoring, add contextual nuance, and detect deeper patterns that human assessors might miss, especially when reviewing large volumes of data.
Anchor the whole system in transparency and validation
Ensure people understand how inferences are made by providing clear explanations. Continuously test for fairness. Keep human oversight in the loop, especially where the stakes are high. More information on ensuring AI systems are transparent can be found in this paper.
This hybrid model respects the strengths and limits of both approaches. It recognises that AI can’t replace human judgement, but it can enhance it. That inference can extend reach, but only measurement can give you higher confidence in the results.
Inference can support and guide, but only measurement can prove. And when people’s futures are on the line, proof should always win.
Ahuja, A. (2024). LinkedIn profile analysis reveals gender-based differences in self-presentation among Indian MBA graduates. Journal of Business and Psychology.
Hiring for care is unlike any other sector. Recruiters are looking for people who can bring empathy, resilience, and energy to the most demanding human roles. Whether it’s dental care, mental health, or aged care, new hires are charged with looking after others when they’re most vulnerable. The stakes are high.
Hiring for care is exactly where leveraging ethical AI can make the biggest impact.
The best carers don’t always have the best CVs.
That’s why our chat-based AI interview doesn’t screen for qualifications. It screens for the the skills that matter when caring for others. The traits that define a brilliant care worker, things like:
Empathy, Self-awareness, Accountability, Teamwork, and Energy.
The best way to uncover these traits is through structured behavioural science, delivered through an experience that allows candidates to open up. Giving candidates space to give real-life, open-text answers. With no time pressure or video stress. Then, our AI picks up the signals that matter, free from any demographic data or bias-inducing signals.
Candidates’ answers to our structured interview questions aren’t simply ticking boxes. They’re a window into how someone shows up under pressure. And they’re helping leading care organisations hire people who belong in care and those who stay.
Inclusivity should be a core foundation of any talent assessment, and it’s a fundamental requirement for hirers in the care industry.
When healthcare hirers use chat-based AI interviews, designed to be inclusive for all groups, candidates complete their interviews when and where they choose, without the bias traps of face-to-face or phone screening. There are no accents to judge, no assumptions, just their words and their story.
And it works:
Drop-offs are reduced, and engagement & employer brand advocacy go up. Building a brand that candidates want to work for includes providing a hiring experience that candidates want to complete.
Our smart chat already works for some of the most respected names in healthcare and community services. Here’s a sample of the outcomes that are possible by leveraging ethical AI, a validated scientific assessment, wrapped in an experience that candidates love:
The case study tells the full story of how Sapia.ai helped Anglicare, Abano Healthcare, and Berry Street transform their hiring processes by scaling up, reducing burnout, and hiring with heart.
Download it here: